Search results for "Corporate philanthropy"
showing 3 items of 3 documents
CAUSE RELATED MARKETING – TRUE HEART-FELT CORPORATE BENEVOLENCE?
2011
Nowadays, globally, consumers’ expectations have reached a new high, as they expect companies to act responsibly in changing the world. More than often these expectations are not met solely out of the kindness and generosity of corporations, but they are mixed in with corporate social responsibility programs and cause-related marketing. Consumers want more of the products and services they buy to support worthy social and environmental issues.
ICT History Study as Corporate Philanthropy in Latvia
2019
There are two ICT museums in Latvia: the Riga Technical University Telecommunications Museum and the Computing Museum of the Institute of Mathematics and Computer Science of the University of Latvia. Historical studies can be carried out at museums, institutes and universities, and professional communities. The type of history study funding can also vary. The article describes the possibilities for financing of computer museums. A comparison of museum metrics in the United Kingdom, Germany, the Netherlands and Latvia, Lithuania, and Estonia is subject to discussion. This comparison outlines the possible future museum reforms in the Baltic States. The authors review the public and private fu…
All hands on deck: An innovative approach to sustained and sustainable conservation funding for endangered plants and ecosystems
2022
The Red List Project (TRLP) was founded in 2018 as an NGO [501(c)(3)], dedicated to preventing the extinction of the world's most endangered plant species and to protecting biodiversity hotspots. This approach is highlighted by an ongoing partner ship between TRLP, independent fragrance house Baruti Perfumes and the University of Palermo, to prevent the extinction of the Viola ucriana Erben and Raimondo, critically endangered. This violet is restricted to the slopes of Mt Pizzuta in the Serre della Pizzuta Nature Reserve in Sicily (Italy), between 950 and 1300 m s.l.m., where it grows in xeric prairies and is threatened by factors partly related to human disturbance (e.g., fires, grazing, e…